As AirAsia Hong Kong and Macao CEO, Celia Lao is responsible for the business and route developments in these two markets.
Lao joined AirAsia in 2004 as AirAsia's first employee in Greater China. That same year she brought AirAsia to Macao, making the airline the first low-cost carrier to operate international routes into the special administrative region.
Over the last 13 years, Lao has made great contributions to further AirAsia's presence in Macao and Greater China. During this time, she has accumulated significant experience in regulatory and airport affairs, operations, marketing, sales, public relations and route network planning, laying a solid foundation for her to further develop and manage the business for Hong Kong and Macao.
In her most recent role as General Manager of Regulatory and Airport Affairs in Greater China, Lao focused on traffic rights, route permits and licensing, building a good relationship with all the relevant stakeholders, including the Civil Aviation Authority of China (CAAC) and airport and government authorities.
During her tenure, the route network in Greater China grew to 448 weekly flights across 58 routes to 19 destinations in mainland China, Hong Kong, Macao and Taiwan.