AirAsia celebrates unity through “Your Journey, Our Passion” thematic campaign
SEPANG, 27 August 2019 - In conjunction with the upcoming National Day and Malaysia Day, AirAsia has launched a thematic campaign “Your Journey, Our Passion” to celebrate Malaysian unity.
Rooted in AirAsia’s culture of putting people first, the 360-degree campaign will leverage on broadcast, digital, print and out-of-home platforms.
The campaign kicked off yesterday with the launch of AirAsia’s National Day and Malaysia Day tribute, “Hidup Bersama”. Narrated by the Prime Minister of Malaysia YAB Tun Dr Mahathir Bin Mohamad and novelist and poet Dato Sri A Samad Said, the video depicts the everyday lives of Malaysians from all walks of life striving together for a better future.
AirAsia Malaysia CEO Riad Asmat said, “Malaysia’s strength has always been its people and its diversity. This year, we wanted to showcase this diversity as a reminder that our strength is because of, and not in spite of, our differences. In that sense, AirAsia is like a microcosm of Malaysia, a place where Allstars of all races, religions and backgrounds have a hand in making us what we are today.”
To celebrate National Day and Malaysia Day, AirAsia is offering 20% off all seats on all flights*, available for booking on airasia.com or the AirAsia mobile app from now until 1 September 2019 for travel between 2 September 2019 and 19 November 2019*.
Save an additional 5% on hotel bookings with the promo code AAHOTEL5 and 20% on Pick A Seat** if you are travelling with family or friends, or opt for a Hot Seat and enjoy extra legroom and priority boarding.
* Discount only applicable to base fares. A payment processing fee is applicable to all payments made using direct debit, credit, debit or charge cards. Enjoy zero processing fee when you pay with BigPay. Full terms and conditions visit air.asia/b9qKC
** Pick-A-Seat discount is not applicable for DJ carrier code, flights to/from Japan and upgrades via My Bookings.