AMANDA WOO
Chief Commercial Officer, AirAsia X Berhad
Amanda Woo is the Chief Commercial Officer for AirAsia X Berhad. She is responsible for the overall airline commercial functions including network & scheduling, route revenue, ancillary, inflight meals, duty-free, airport incentives & partnership and social media.
Her journey with AirAsia began in 2012, where she initially led airline marketing before progressing to establish and lead Commercial in Indo-China, including Vietnam. Her portfolio later expanded to overseeing Commercial across Indonesia, Malaysia, and Singapore, before taking on the overall Group Commercial role.
Her extensive experience spans across multiple industries and global brands, including e-commerce, lifestyle and retail. In AirAsia, her leadership has been instrumental in expanding the airline’s presence in key Asean markets particularly in establishing AirAsia’s footprint in new markets and gaining significant markets across the region.
She also played a key role in AirAsia’s digital transformation during the pandemic, supporting the transition from an airline-centric business into the AirAsia SuperApp (now known as AirAsia MOVE).