AirAsia MOVE becomes first Asean-born OTA to win ‘Asia’s Best Travel Booking App’ for three consecutive years
Photo caption: (Middle) Lim Ben-Jie, Chief People & Partnerships Officer at AirAsia MOVE accepted the award at the global ceremony held in Bahrain yesterday, attended by travel industry leaders and innovators from around the world.
MANAMA, BAHRAIN, 7 December 2025 – AirAsia MOVE (MOVE) has once again been crowned Asia’s Best Travel Booking App at the World Travel Tech Awards 2025, marking the third consecutive year it has been recognised with this prestigious title and reinforcing its position as the region’s leading homegrown online travel agent (OTA).
MOVE’s continued recognition is underpinned by significant year-on-year growth across users, bookings and partnerships in 2025. Its monthly active users (MAU) remain strong at 15 million, and bookings across major verticals also grew with hotel bookings going up nearly 40%, and SNAP (Flight + Hotel bundle) bookings climbing 30% with Bangkok, Kuala Lumpur and Kota Kinabalu as top destinations that SNAP bookers like to travel to.
MOVE also expanded its direct network airline partners onto its platform this year to also include Sri Lankan Airlines, Royal Brunei, Ethiopian Airlines, and Vietjet Air (via GalaxyJoy), making it a total of more than 70 direct airline partners on MOVE.
Nadia Omer, CEO of AirAsia MOVE said, “Winning this award for the third consecutive year is a meaningful recognition of what we are building, a travel platform born in Asean, made for Asean and now serving Asia and beyond. We have completely evolved from an airline app into a truly global, multi-airline, multi-product OTA, while staying consistent to our vision to be Asean’s favourite travel app by creating inclusive, fun and affordable journeys. This year, we’ve also strengthened regional partnerships by working closely with tourism authorities in Thailand, Indonesia, Singapore and Dubai Tourism to drive travel growth together.
This award is also a testament towards the hard work that each and every Allstar at MOVE has put in. With expanding airline options, deeper collaborations and enhanced user experiences, we’ll continue helping travellers to discover more, plan better and travel more, for less.”
Powered by enhancements to its AI-driven AskBo chatbot, a refreshed interface, and exciting offerings such as MOVETIX, its global live-events ticketing platform and Cancel for Any Reason, MOVE’s next phase will emphasise social discovery, enabling users to find trip inspiration through content, and booking it all seamlessly in one place. With access to over 700 airlines and over a million hotels, MOVE remains committed to being a platform that keeps travellers curious, connected and inspired.
For the latest updates, follow @airasiamove on Instagram and TikTok. Download the app from the Apple App Store, Google Play Store, and Huawei App Gallery for a smooth and enhanced booking experience.
*** ENDS ***
About MOVE (AirAsia MOVE)
MOVE, formerly known as airasia Superapp, is the newest online travel agent (OTA) in town, providing a seamless and personalised experience for travellers at the best value in Asean and beyond. It envisions a comprehensive travel ecosystem, providing various travel offerings, such as flights and hotel bookings from over 700 airlines, including AirAsia, and over a million hotels worldwide, plus airport transfers, travel insurance, duty-free shopping and much more. The services are complemented by a community-led experience through features such as airasia chat and a strong loyalty program that rewards users across its expansive ecosystem. It has been voted by World Travel Awards as ‘Asia’s Leading Online Travel Agency’ for three consecutive years since its first nomination in 2023.
For further information, please contact: movecomms@airasia.com