#AirAsiaMAKNA raises RM300,300 for its third year commitment to fighting cancer
Photo Caption (From left to right): AirAsia Philippines Chairwoman and cancer fighter Marianne 'Maan' B Hontiveros, AirAsia BIG Acting CEO Sereen Teoh, National Cancer Council of Malaysia (MAKNA) General Manager Farahida Mohd Farid, AirAsia Malaysia CEO Riad Asmat and AirAsia X Malaysia CEO Benyamin Ismail, at the '#AirAsiaMAKNA: The Big Fight Fiesta' cheque presentation ceremony today.
PUTRAJAYA, 8 July 2018 – AirAsia continues to champion cancer awareness and support underprivileged cancer fighters through its cancer campaign, #AirAsiaMAKNA.
In the campaign's third year, the airline raised RM300,300 for the National Cancer Council of Malaysia (MAKNA) through the sales of its limited edition pilot and cabin crew design t-shirts.
The cheque was presented by AirAsia Philippines Chairwoman and cancer fighter Marianne 'Maan' B Hontiveros, AirAsia Malaysia CEO Riad Asmat, and AirAsia X Malaysia CEO Benyamin Ismail, to MAKNA General Manager Farahida Mohd Farid at the ‘#AirAsiaMAKNA: The Big Fight Fiesta’ event held today.
AirAsia’s loyalty programme, AirAsia BIG Loyalty, also presented two million AirAsia BIG Points to MAKNA to provide cancer patients with air travel options.
AirAsia Malaysia CEO Riad Asmat said, “Cancer is a worldwide health concern affecting people of all ages, directly or indirectly. At AirAsia itself, we have many cancer survivors who never cease to inspire us with their tenacity and positivity. With our very own friends at work battling the disease, we knew that something has to be done to also help those going through the big C in the communities we serve.”
“Since 2015, our #AirAsiaMAKNA campaign has raised RM1 million of funds to assist underprivileged cancer patients in Malaysia. This humble yet important initiative would not be possible without your support. I would like to personally thank everyone who joined us in the fight against cancer,” he added.
MAKNA General Manager Farahida Mohd Farid said, “This campaign isn't about money. Initiatives like these go beyond that. Our alliance with AirAsia ultimately translates into saving lives and making a positive impact in cancer patients. Now Malaysians can not only just fly but make a social impact by touching a patient's life. It's an opportunity for everyone to help someone. AirAsia is truly a big heart organisation that has kept business and human touch in sync - that's why we work so well together. Thank you AirAsia, for making our cause your own. It is an honour serving with you."
Visitors to the cancer awareness event today were treated to an educational day filled with fun activities such as health talks, clinical examinations, cancer exhibitions, sampling and sale, special discounts for health products and many more. Popular local artists SonaOne, Alif Satar and Ismail Izzani also showed their support with live performances to delight attendees.
As a token of appreciation to the public for their support towards the campaign, AirAsia is offering a 20%* off all flights for bookings made via the AirAsia mobile app using the promotional code MAKNA20. Bookings are available from 8 July to 10 July 2018 for the travel period between 1 August to 22 November 2018. Guests can book these special promotional fares via AirAsia mobile app on iPhone or Android devices.
In August, AirAsia will continue as the official airline partner of MAKNA for the ‘Klimb Kinabalu 2018’ expedition, in which a total of 20 climbers including four Allstars from across the Group will conquer Mount Kinabalu to further raise funds and build cancer awareness.
For more information and to find out how to contribute to the cause, please log on to makna.org.my.
*Terms and conditions apply
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About MAKNA
MAKNA (National Cancer Council or Majlis Kanser Nasional) is a not-for-profit social enterprise founded by Dato’ Mohd Farid Ariffin. Inspired by his own son’s fight and struggles with cancer, MAKNA was born in 1994 and was officially launched in 1995. In providing comprehensive, multi-faceted services, MAKNA prides itself as a homegrown organisation that continues to play an important part helping cancer patients, regardless of background, race, creed, colour and station. For more information, visit our website: www.makna.org.my.